Members News

Meath Tourism Evening Lecture Series 2009

 
1. Unravelling the Web—Part 1

Online Opportunities
Thursday, 30th April 2009
6.30pm—8pm
The Headfort Arms Hotel, Kells
Agenda:
Moderator:    
Ciaran Delaney – www.ProactivMarketing.ie 
 
Marketing on social media websites (Twitter, Facebook etc)

Mark Conquista – IIProximity 
 
Mark will uncover the secrets to online success and explain in simple terms way of marketing on social media websites such as Twitter, Linkedin and Facebook with some examples of best practice in the US and Europe.

With fifteen years of interactive advertising experience and over two decades of design and technology credentials behind him, Mark has had his fingers in the pie of just about every aspect of the digital space that you care to name. He has worked for clients such as Audi, Bank of Ireland, FT.com, Johnson & Johnson, MasterCard, MyHome.ie, PepsiCo, Sony and the United Nations.
 
 
Getting the most from Google Analytics and Adsense
 
Gary Cosgrave – Webtrade
 
Gary will outline the basics of Google’s two main free tools, Google Analytics and Google Adsense. He will give examples of how best to use both systems to improve your website content, design and in turn bookings.
 
Webtrade are one of Ireland’s leading website design agencies working with a broad range of clients including Supermacs, Crowne Plaza, SuperValu and UCD to name but a few. Sales Director Gary Cosgrave previously worked with IQ Content and Labyrinth before joining Webtrade in December 2007.
 
 
How discoverireland.ie has embraced e-commerce
 
Niamh Nevill - Failte Ireland eBusiness Manager
 
Niamh works in the new Failte Ireland eBusiness team dedicated to assisting Irish tourism providers promote there products online. Discoverireland.ie is Ireland’s most comprehensive

2. AGM at 5.30pm followed by
Weathering the Storm—Opportunities in a challenging climate

Frieda O'Connell, Tourism Marketing Manager, Irish National Stud and Japanese Gardens

Tuesday, 12th May 2009
6.30pm—8pm
Dunboyne Castle Hotel

Established in 1946, the Irish National Stud combined with the Japanese Gardens and St. Fiachra’s garden, is now one of Ireland’s largest tourist attractions attracting over 150,000 visitors per year.

Frieda will speak about the National Stud and Japanese Gardens and how it has evolved.  She will also speak about the issues, challenges and opportunities facing tourism providers in the current environment and how the National Stud plans to weather the storm.

3. Unravelling the Web– Part 2
Guest Speakers from Proactiv Marketing
Thursday, 28th May 2009
6pm refreshments & networking
6.30pm—8pm
Trim Castle Hotel

Email Marketing made easy, Alan O'Rourke (Toddle.com)
 
Toddle is a simple web based service. It offers the user great designs enabling them to customize their own newsletter. It is simple to use and signup is in seconds, all you need is an email address.
 
A-Z of Search Engine Marketing, Anthony Quigley (Online-Marketing.ie)
 
The focus for Online Marketing focus is to help clients to market themselves through the medium of the internet and to therefore send increased web site traffic throughput and conversion.  This focus on increasing traffic and converting this traffic into sales, using the latest internet technologies and methodologies available, helps our clients consistently remain ahead of our competition.

Booking
To Book, email marketing@meathtourism.ie and please send a cheque for the following amount to: Meath Tourism Ltd. County Hall, Railway Street, Navan, Co. Meath  Tel: 046 909 7060 Fax: 046 909 7001

Meath Tourism Member €10* per person/ per lecture

Non member €25 per person/ per lecture

*Please note that Meath Tourism Members rate is only available

to fully paid up members